The term “creator economy” describes the work that people and organizations produce—such as videos, photos, or blog posts—to garner a following online. The LinkedIn feed is driven by creators looking for a way to connect with their audience. Are you looking to become a creator, or are you already creating but want to build a larger following? The Creator Profile feature on LinkedIn gives you a set of tools to jumpstart your presence in the creator ecosystem on LinkedIn. Kim Kaupe, a successful LinkedIn creator, introduces you to Creator Mode, how to turn it on and get started using it, and more. Kim explains the “talks about” section and how to add your own hashtags. She covers how to customize your banner, add a short introduction video to your profile, and implement a follower button and a featured section. Plus, Kim goes over how to add the pronunciation feature to your name so other can feel confident when meeting you or introducing you to others.